# Press Coverage

First Insight has been making headlines for over a decade. Browse our press coverage for thought leadership, industry news, partnership announcements, and more.

## [59% of Gen Z Consumers Are Trading Down on Household Staples to Spend More on Health, Wellness and Beauty](/content/press-coverage/59-of-gen-z-consumers-are-trading-down-on-household-staples-to-spend-more-on-health-wellness-and-beauty/index.html)

## [Gen Z Stare: CPG Giants Must Grapple with Cohort ‘Indifference’](/content/press-coverage/gen-z-stare-cpg-giants-must-grapple-with-cohort-indifference/index.html)

## [McCormick Strikes Deal to Acquire Unilever’s Food Business](/content/press-coverage/mccormick-strikes-deal-to-acquire-unilevers-food-business/index.html)

## [As Boomers ‘Age Out of Peak Purchasing,’ How Can National Brands Retain Interest With Gen Z?](/content/press-coverage/as-boomers-age-out-of-peak-purchasing-how-can-national-brands-retain-interest-with-gen-z/index.html)

## [Gen Z Still Chooses National Brands, But Pays Less Attention to Them: Report](/content/press-coverage/gen-z-still-chooses-national-brands-but-pays-less-attention-to-them-report/index.html)

## [Gen Z Favors Private Label, Premium and D2C Products](/content/press-coverage/gen-z-favors-private-label-premium-and-d2c-products/index.html)

## [Gen Z Prefers National Brands, But Shifts Spending Across Categories](/content/press-coverage/gen-z-prefers-national-brands-but-shifts-spending-across-categories/index.html)

## [59% of Gen Z Cut Back On Groceries to Splurge On Beauty and Wellness](/content/press-coverage/59-of-gen-z-cut-back-on-groceries-to-splurge-on-beauty-and-wellness/index.html)

## [Gen Z Trading Down On Household Staples to Splurge on Health, Wellness and Beauty](/content/press-coverage/gen-z-trading-down-on-household-staples-to-splurge-on-health-wellness-and-beauty/index.html)

## [Study Finds Gen Z Still Prefers National Brands, But Shifts Spending Across Categories](/content/press-coverage/study-finds-gen-z-still-prefers-national-brands-but-shifts-spending-across-categories/index.html)

## [Survey: Gen Z Shoppers Pay Premiums For Health & Wellness, Beauty Products](/content/press-coverage/survey-gen-z-shoppers-pay-premiums-for-health-wellness-beauty-products/index.html)

## [Retail's AI Isn't Failing Because it's Too Slow. It's Failing Because it's Not Listening](/content/press-coverage/retails-ai-isnt-failing-because-its-too-slow.-its-failing-because-its-not-listening/index.html)